Have you ever wondered why Koreans are so passionately obsessed with achieving that coveted glowing skin? It's more than just a fleeting trend; it's deeply ingrained in Korean culture and reflects a unique societal mindset....

Minji's Stage Makeup Creates Buzz on Nate's Community Message Board Minji's stage makeup recently caught the attention of netizens on Nate's community message board, Pann. The original poster shared the image below with the message,...

BLACKPINK's Jisoo Shines at Dior Spring Summer 2024 Fashion Show in Paris Jisoo, a member of BLACKPINK, made a stunning appearance at the Dior Spring Summer 2024 fashion show in Paris. Her captivating smokey eye...

Jennie from BLACKPINK Pays Tribute to K-Pop Legend Lee Hyo-ri with 'Miss Korea' Cover       In a recent episode of Lee Hyo-ri's music talk show, 'The Seasons: Lee Hyo-ri's Red Carpet,' BLACKPINK's Jennie...

  Primera Last Chance Sale EventJanuary 11 - 21, 2024 PST *Please check the expiration date marked separately on the product page!

Primera Sale EventJanuary 11 - 21, 2024 PST *Please check the expiration date marked separately on the product page!

ROUND LAB Dokdo Ampoule EventJanuary 11 - 21, 2024 PST *Please check the expiration date marked separately on the product page!

Innisfree Blueberry Rebalancing Care Event January 11 - 21, 2024 PST *Please check the expiration date marked separately on the product page!

Sulwhasoo Blow Out Sale Event January 11 - 21, 2024 PST *Please check the expiration date marked separately on the product page!